Sunshade Group Ltd t/a Douglas Outdoor & Textile Innovation
Sunshade Group Ltd trading as Douglas Outdoor & Textile Innovation (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, and manage your personal data when you use our website.
Information We Collect
We may collect personal information that you provide directly to us, including:
- Name
- Email address
- Phone number
- Any information submitted through our contact forms
We may also collect non-identifiable information automatically, including:
- Browser and device information
- Pages visited and time spent on our website
- General location data (such as city)
- Website usage data through cookies and tracking technologies
How We Use Your Information
We collect and use your information to:
- Respond to enquiries and provide customer support
- Improve our website and user experience
- Monitor website performance and usage
- Send marketing communications where you have opted in
- Protect our website from spam and misuse
Third-Party Services
We use trusted third-party services to help operate our website and services. These providers may collect and process data on our behalf.
Analytics
We use tools such as Google Analytics (including Google Analytics 4) and Meta Events Manager to understand how users interact with our website. These services may collect:
- Usage data
- Device and browser information
- General location data
- Tracking data via cookies
Advertising
We may use Meta Ads (Facebook and Instagram) conversion tracking to measure the effectiveness of our advertising. This may involve:
- Tracking user interactions on our website
- Using cookies or similar technologies
Contact Forms
When you submit a form on our website, we collect:
- Name
- Email address
- Phone number
This information is used solely to respond to your enquiry.
Email Marketing
We may use platforms such as Mailchimp to manage email communications. If you subscribe, your email address will be stored securely and used only for communication you have agreed to receive.
You can unsubscribe at any time using the link provided in emails.
Embedded Content
Our website may include content from third-party platforms such as YouTube. These services may collect usage data and cookies when you interact with embedded content.
We may also use web fonts and icon libraries such as Google Fonts, Adobe Fonts, and Font Awesome, which may collect limited usage data.
Spam Protection
We use Google reCAPTCHA to protect our website from spam and automated abuse. This service may collect:
- Mouse movements and interactions
- Device and browser data
- Usage behaviour
Tag Management
We use Google Tag Manager to manage website tracking scripts. This tool itself does not collect personal data but facilitates the loading of other services that may.
Cookies and Tracking
Our website uses cookies and similar technologies to improve your browsing experience and analyse website traffic.
You can control or disable cookies through your browser settings.
Your Rights
Under the New Zealand Privacy Act 2020, you have the right to:
- Access the personal information we hold about you
- Request correction of your personal information
- Withdraw consent to marketing communications at any time
To exercise these rights, please contact us using the details below.
Data Security
We take reasonable steps to protect your personal information from loss, misuse, and unauthorised access. However, no system is completely secure, and we cannot guarantee absolute security.
Contact Information
Owner and Data Controller
Sunshade Group Ltd t/a Douglas Outdoor & Textile Innovation
Email: [email protected]
Updates to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page.
